Featured Stories

20 July 2021

Kids2 Creates A Global Parenting Community With The Relaunch Of Top Lifestyle Site Parent Co.

Parent Co. Joins The Family Of Kids2 Resources For Parents

19 May 2021

Kids2 Brands Now Available to All Families in China

Kids2 announces the availability of their portfolio of brands, Baby Einstein, Bright Starts and Ingenuity in China.  Expanded availability will begin with TMall and several other online and brick and mortar stores to follow. 

03 May 2021

Kids2 Launches Sandbox Series From Baby Einstein To Introduce Concepts of Culture And Diversity

Sandbox goes beyond ABCs and 123s, inspiring parents to teach their children larger socio-emotional lessons like compassion, empathy, responsibility, and inclusion. It introduces values and skills essential to creating a better world. 

14 January 2021
M Moser Associates

Kids2's Newest Office in Shanghai

Kids2 Expands in China with New Design-Driven Shanghai Office and Showroom


10 December 2021

Parents Latina December/January 2021 Issue - "Toys That Bring Joy"

The 2021 December-January issue features the Baby Einstein Musical Mix ’N Roll 4-in-1 Activity Walker Center as a Parents Latina Approved 2021 product!

23 November 2021

Kids2 Continues to Create Thousands of Tiny Wins with our Fourth Annual Global Give Back Day.

Global Give Back Day continues throughout Kids2 global offices through the 2020 pandemic shutdown and now into 2021!

22 November 2021

Pandora Teams Up with Baby Einstein to Create New Musical Content

The popular baby brand brings kids music to life on Pandora with the best nursery rhymes and classic lullabies for playtime, bedtime, and more. New customized ‘Sleep’ and ‘Play’ modes offers parents peace of mind with go-to playlists for any time of the day!

08 November 2021

Kids2 Partners with Designworks, a BMW Group Company, to Further Excel Innovation and Design for Children’s Products

The Partnership Will Create & Provide Solutions For The Future Of Parenting

02 November 2021

Ingenuity Partners with Atlanta Radio Show to Give Back through Host's Baby Registry and a Gender Reveal Giveaway!

Ingenuity™ partnered with Atlanta’s own, The Bert Show, to sponsor a gender reveal fundraising sweepstakes for popular host, Kristin Klingshirn! 

01 November 2021

Parents’ November 2021 Issue “A seat at the table.”

Kids2’s Ingenuity was included in Parents’ November 2021 Issue in an article titled, “A seat at the table.”

27 October 2021

Best of Ingenuity 2021 Featured on Social Media

The brand absolutely loves having real parents promote their products and brand on social media channels, and what better way to broaden the reach than with influencers who have a combined total Instagram following of over 150,000!

Kids2 Media Contact

Lynn Duncan
Vice President Corporate Communications
p: (678)597-1627
e: lynn.duncan@kids2.com