Parent Co. Joins The Family Of Kids2 Resources For Parents

20 July 2021

Atlanta, GA (July 20, 2021) Kids2, a global company that designs solutions to help early-stage parents and families, announces the relaunch of Parent Co., a leading parenting site with 5,500+ articles on topics like Learning, Parenthood, Playtime, Wellbeing, and Pregnancy.

Parent Co. was born out of former website Parent.com, as Kids2 recognized an opportunity to grow the platform into a larger lifestyle destination that addresses the evolving needs of the modern parent. With this relaunch, Kids2 aims to create an inclusive village of parents where all kinds of families across the world can lean on one another to navigate the common experience of raising a child, while also nurturing their own best selves.

“As a parent, I understand the importance of nourishing your mental, emotional, and physical wellbeing in order to provide your child with the best care possible” said Ryan Gunnigle, CEO and Owner of Kids2. “They say it takes a village to raise children, and we envision Parent Co. being one of the top digital communities where families can connect on the shared realities of being a parent. Parents are people with their own complex wants and needs, and we want to speak to and celebrate all of those. Revamping Parent Co. to best suit today’s parents is one of the many levers we’re pulling on our continued mission to deliver holistic solutions to all parents everywhere.”  

Thought leaders and experts who specialize in wellness, nutrition, mental health, finances, early education, childhood development, and more will be creating the relevant parenting content that is important to the Parent Co. community.

Additionally, Parent Co. welcomes contributor pieces from soon-to-be parents, hope-to-be parents, aunts, uncles, grandmothers, friends, and all members of the village that support families during their parenthood journey.

Parent Co. is part of the Kids2 Group, a growing number of entities that come together under one purpose – to help families create tiny wins that build bright futures. Kids2 aims to achieve this by helping families face the parenting challenges of tomorrow with the help of top brands like Baby Einstein™, Bright Starts™ and Ingenuity™, various join-venture partnerships, as well as a privately owned manufacturing facility and venture capital fund.

For more information on Kids2 and Parent Co., please visit: www.kids2.com and www.parent.com.  

Media Contact:  5W Public Relations  |  212-999-5585  |  Kids2@5wpr.com

Kids2 is a global company that designs solutions to help early-stage parents and families create tiny wins that build bright futures. The Kids2 brand portfolio includes the leading infant, baby, and toddler brands Baby Einstein®, Bright Starts®, and Ingenuity®. Headquartered in Atlanta, Kids2 spans globally with 12 offices on four continents serving customers in more than 90 countries and has been inventing and reinventing baby products for 50 years. Led by CEO Ryan Gunnigle, it operates with an agile start-up approach, which fosters the company’s growing success.