06 May 2018
by Ryan Gunnigle, CEO

Power to the Curious Parenting Generation: Millennial Parents Value Curiosity Above All Else for Their Children

We are in a new era of parenting as more and more millennials begin starting and growing families. And while encouraging children to want to learn about new things and exhibit a sense of curiosity may not be new, recent research suggests millennial parents value curiosity above other traits in their children, a deviation from previous generations. As more within this generation begin raising families, key studies suggest millennials will approach parenting differently, with a key difference being a stronger desire to raise children who are curious.

01 April 2018
by Jennifer Sheran

About Kids2

Kids2 is a global company that designs solutions to help early-stage parents and families create tiny wins that build bright futures. The Kids2 brand portfolio includes the leading infant, baby, and toddler brands Baby Einstein®, Bright Starts®, and Ingenuity®. Headquartered in Atlanta, Kids2 spans globally with 12 offices on four continents serving customers in more than 90 countries and has been inventing and reinventing baby products for 50 years. Led by CEO Ryan Gunnigle, it operates with an agile start-up approach, which fosters the company’s growing success.