Featured Stories
Ingenuity Introduces New Line of Plush Toys and Activity Gyms
The new play products feature a combination of beautiful plush fabrics and materials designed to soothe, comfort, and engage baby. The cuddly plush characters and activity gyms are must-haves for any baby registry.
Young Families Share Impact of CLOVID-19
With the COVID-19 crisis affecting us all, Kids2 is keeping a pulse on the impact to consumers. This month, we conducted two rounds of surveys of current and expecting moms of young children in the U.S. Here’s what they told us.
Resources for Keeping Baby Busy At Home
Baby Einstein has created resources to support parents looking to keep babies and toddlers entertained and curious.
What is Kids2?
Kids2 is a global company that designs solutions to help early-stage parents and families create tiny wins that build bright futures. The Kids2™ brand portfolio includes the leading infant, baby, and toddler brands Baby Einstein®, Bright Starts®, and Ingenuity®.
Headquartered in Atlanta, Kids2 spans globally with 12 offices on four continents serving customers in more than 90 countries and has been inventing and reinventing baby products for 50 years. Led by CEO Ryan Gunnigle, it operates with an agile start-up approach, which fosters the company’s growing success.
News
Ingenuity Enters Play Category Introducing New Line of Activity Gyms and Plush Toys
Ingenuity™, the baby brand known for its modern baby gear for the home, is launching into the play category with its new Activity Gym and Plush Toys.
Baby Einstein Provides Parent Resources to Keep Baby Curious
From DIY videos for fun at-home activities to new video content and downloadable worksheets, Baby Einstein has created resources to support parents looking to keep babies and toddlers entertained and curious.
KIDS2 Names Kristin Crossman
Kristin Crossman officially joins Kids2 as the Chief People Officer based out of its Atlanta headquarters after supporting the organization as interim HR leader since July 2019. In this role, Crossman is responsible for driving the cultivation of corporate culture across the global organization and leading team member strategy as the company scales globally.
Robyn Spizman Shares Five Tips for Purposeful Play
Calling all parents of babies and toddlers! Robyn Spizman, nationally known parenting expert and author of “Loving Out Loud - The Power of a Kind Word” (New World Library) shares at-home suggestions that equip parents to play with purpose and make the most of this extra time together.
Two Baby Einstein Toys Award 2020 Cribsie Awards in the Toy Category
Two Baby Einstein™ toys were awarded a 2020 Cribsie Award in the Play category on March 2, 2020. The Baby Einstein Take Along Tunes™ was awarded Favorite First Toy and the Baby Einstein Hape™ Magic Touch Piano™ was awarded Most Innovative Toy.
Kids2 and Caribu Ink Deal Bringing the Baby Einstein Book Catalog To Its Ever-expanding Library
Caribu, the award-winning, video-calling and reading app for families, has today announced a new license with Kids2™ for Baby Einstein®, one of the world's leading baby and toddler brands, to add its catalog of books, including a collection of titles currently offered exclusively to Caribu customers, to their ever-expanding library.
Kids2 Media Contact
Jennifer Sheran
Corporate Public Relations Manager
p: 770.751.0442
e: jennifer.sheran@kids2.com